Marketing & Communication
Temp Web Associate / Entry [remote]
Job ID: #
How your skills and passion will come to life at Headspace:
Own integration and formatting of key SEO article pages
Support larger marketing initiatives that include but are not limited to: partnership landing pages, checkout flow landing pages, enterprise landing pages in various domains using Contentful and WebFlow
Support marketing campaign launches by developing and launching optimized landing pages in Contentful
Update existing landing pages to include SEO best practices site-wide
Working with internal and external partners to gather requirements such as translations, copy, and assets as needed to build landing pages
Analyzing and reporting on the effectiveness of our landing pages. You will then use this data to drive future landing page creation and propose optimizations to our templates based on past success
Becoming a subject matter expert on our CMS, as well as suggesting incremental improvements to our current CMS structure Maintaining editorial governance so content is up-to-date, meets editorial standards, and is consistent with the Headspace brand
What You've Accomplished
Minimum of 2 years of experience working on a web product
Experience working with various stakeholders to gather landing page requirements
Proven experience building and editing landing pages in a CMS; familiarity with Contentful and Webflow or a comparable content management system a plus
Knowledge of SEO best practices, especially as it relates to on-page optimization
Knowledge of basic design and UX principles a plus
A good understanding of analytics and experience incorporating learnings into future landing page production.
Experience with Google Analytics and/or Amplitude is a plus
Strong project management, problem-solving, and analytical thinking skills
Self-starter who thrives in a fast-paced, agile culture—someone who embraces and leads through change and ambiguity
Pay
The hourly range for this role is determined by a number of factors, including but not limited to skills and scope required, relevant licensure and certifications, and unique relevant experience and job-related skills.
Company:
Clients
Location:
US
Company Size:
Employees
Job Type:
Date:
Aug 30, 2024
Requirements
At Headspace, the Web Team is responsible for bringing meditation and mindfulness to life on Headspace.com. Through our compelling editorial content, data-driven SEO strategies, and conversion-focused campaign landing pages we strive to help bring health and happiness to the world through our website.
A successful candidate must have a passion for our mission, product, and technology. You should think with a strategic mind, and have recent experience creating and editing pages on a website, preferably at a mobile-app or subscription based company. You will obsess over each step of the customer journey and leverage data to contribute to our goal of turning the web channel into a core acquisition driver for the business.
You have a proven track record of producing exceptional work, an eye for design, and experience successfully working in partnership with marketing, brand, legal, product, and SEO to drive traffic and conversions. You should bring fresh ideas, a strong point of view, and an entrepreneurial spirit.